top of page
What I've learned as a Designer
One of the most important things I’ve learned as a freelance designer is how crucial it is to identify the right problem to solve. Through user research and data analysis, I aim to uncover the real challenges and create a strategic design plan that not only addresses those issues but also supports long-term business growth.
Clients often come to me with an issue—sometimes based on user feedback, sometimes based on their own perspective. But ultimately, it’s my responsibility to zoom out, see the bigger picture, and make sure we’re solving the right problems—the ones that will truly benefit both the users and the business in the long run.
My Skills and Expertise
Solid UX/UI Design Skills
As an ambitious designer, I gained a solid UX/UI design foundation through self-study and freelance projects. I love experimenting with creative tools such as Figma, deepening my knowledge in design principles, and delivering impactful solutions for each design project.
Study Background in Fine Arts and Visual Design
My collegiate studies in visual arts and design have given me a solid foundation in visual arts, design principles, and cohesive art concepts. My approach to visual storytelling enables me to create digital experiences that enhance aesthetics and usability.
Over 10 Years of Customer Experience
I possess a strong work background in customer experience, ranging from IT support to health insurance to e-commerce. I'm adept at communicating and empathizing with users, resolving their issues with knowledgeable and efficient solutions.
6 Years of Digital Content and Assets Design
I'm experienced in creating digital content and assets, including videos/photos, brand assets, illustrations, animations, and newsletters. I'm proficient in tools like Adobe CC, Canva, Procreate, and Mailchimp, with knowledge of SEO and social media algorithm.
A Total Team Player
I enjoy collaborating with diverse personalities and listening to different ideas to achieve common goals in design projects. I contribute where I can, support my team, and bridge gaps to build a strong and resilient team.
Excellent Interpersonal Skills
I effectively communicate with clients, stakeholders, and teams about the project's findings and proposals. I'm skilled at resolving conflicts and collaborating with people from various backgrounds to achieve desirable outcomes for any project.
Solid UX/UI Design Skills
As an ambitious designer, I gained a solid UX/UI design foundation through self-study and freelance projects. I love experimenting with creative tools such as Figma, deepening my knowledge in design principles, and delivering impactful solutions for each design project.
Study Background in Fine Arts and Visual Design
My collegiate studies in visual arts and design have given me a solid foundation in visual arts, design principles, and cohesive art concepts. My approach to visual storytelling enables me to create digital experiences that enhance aesthetics and usability.
Over 10 Years of Customer Experience
I possess a strong work background in customer experience, ranging from IT support to health insurance to e-commerce. I'm adept at communicating and empathizing with users, resolving their issues with knowledgeable and efficient solutions.
6 Years of Digital Content and Assets Design
I'm experienced in creating digital content and assets, including videos/photos, brand assets, illustrations, animations, and newsletters. I'm proficient in tools like Adobe CC, Canva, Procreate, and Mailchimp, with knowledge of SEO and social media algorithm.
A Total Team Player
I enjoy collaborating with diverse personalities and listening to different ideas to achieve common goals in design projects. I contribute where I can, support my team, and bridge gaps to build a strong and resilient team.
Excellent Interpersonal Skills
I effectively communicate with clients, stakeholders, and teams about the project's findings and proposals. I'm skilled at resolving conflicts and collaborating with people from various backgrounds to achieve desirable outcomes for any project.
Value-Based Pricing
I price projects on a case-by-case basis, considering the value my work will deliver to the business. As a general guideline, I charge 10–20% of the estimated impact for small businesses and 1–5% for larger organizations.
My Pricing
Value-Based Pricing
I price projects on a case-by-case basis, considering the value my work will deliver to the business. As a general guideline, I charge 10–20% of the estimated impact for small businesses and 1–5% for larger organizations.
Package Pricing
To streamline the process, I also offer pre-defined service packages at fixed prices. For example, a 5-page website redesign, brand audit, and two revisions would be priced at $2,500.
Package Pricing
To streamline the process, I also offer pre-defined service packages at fixed prices. For example, a 5-page website redesign, brand audit, and two revisions would be priced at $2,500.
Outside of Work
You can often find me strolling through nature at places like the sculpture park at Frederik Meijer Gardens, where I draw inspiration from thoughtfully designs—like this stone arch that beautifully balances strength, stability, and elegance.
I’m also learning to code to deepen my understanding beyond visual design and ensure greater design-to-code accuracy. Plus, I enjoy the creative challenge—check out this simple game I built for fun!
Most importantly, I love connecting with UX/UI designers outside of work places, each with unique backgrounds and experiences. I enjoy learning from their perspectives while helping foster a strong, user-centered design community.
bottom of page